London Fashion Week: Anissa Aida SS17

anissa aida ss17 striped shirt

Each season, Fashion Scout offers an alternative to the big names on the official schedule, showcasing those niche, up-and-coming designers that are due to make waves in the industry. As part of the Fashion Scout schedule is Ones To Watch, a show featuring four emerging designers selected from a long list for their promising talent (previous winners include Eudon Choi and Phoebe English). For SS17, said winners were Ana Ljubinkovic and Billie Jacobina – but the stand-out collection came from Anissa Aida.

Twenty three-year-old Anissa Meddeb grew up in Tunisia and Paris before studying at Parsons in New York and London’s Central Saint Martin’s, and racking up intern experience at Marc Jacobs, A.P.C. and Ethologie. Having only graduated in 2015, Anissa’s already making a name for herself; she’s part of the design team at new cult active wear brand Outdoor Voices and launched her own label – Anissa Aida – in 2016.

This was the collection presented at London Fashion Week, designed to illustrate the interaction between clothes and cultures. Taking inspiration from Eastern and Western cultures, the collection took influences from the English Oxford shirt, striped Japanese and Tunisian silks, while taking traditional silhouettes from the kimono and caftan and reinterpreting them for the Western lifestyle.

anissa aida jumpsuit hat

anissa aida ss17

anissa aida jumpsuit

anissa aida ss17 presentation

Words and images by Angharad Jones

Sarah Atkinson

Sarah Atkinson

Writer and expert