The Coggles Store: The New Brands to Know

Coggles has a new offline home, an extension – and physical realisation of – Coggles.com, in the Cheshire village of Alderley Edge. Opened on 1st December 2017, the store houses men’s and women’s fashion, homeware, beauty and grooming, as well as books and magazines. Essentially, everything you love about Coggles.com in one place.

With the launch of the Coggles store comes the launch of new brands to the collection. From the niche to the established, these are some of the best brands you can expect to see at Coggles this season and next.

The cult Swedish brand in every editor’s wardrobe, Acne Studios is your go-to for well-cut, perfectly proportioned wardrobe basics that will last a lifetime. Founded in 1996 by Jonny Johansson, Acne Studios (an acronym for ‘Ambition to Create Novel Expressions’) started out by creating raw denim jeans that were soon picked up by Stockholm’s creative community, and the brand has continued to grow ever since. Taking references from photography, art, architecture and contemporary culture, each Acne Studios collection is well thought-out and its attention to detail second to none.

A combination of Swedish and Japanese design, Axel Arigato creates trainers that are sleek, minimal and exceptionally well crafted, each pair made from the finest of Italian leathers and handmade in Portugal. Since its beginnings in 2014, Axel Arigato has been quietly growing a loyal following, the Gothenburg-based brand loved for its clean trainers with signature rubber-cup sole that set it apart from the rest.

American footwear brand Buscemi takes streetwear and gives it a luxurious twist. Jon Buscemi (formerly of Oliver Peoples and Gourmet) established his eponymous label in 2013, wanting to create ‘elegant sneakers’ that married his passion for creative street wear with luxury and some the best craftsmanship in the world. Handcrafted in Italy, Buscemi trainers are characterised by their fine leather construction and iconic 18k gold locks.

If there’s any brand that encapsulates that Left Bank, bohemian Parisian cool, it’s Isabel Marant. Founded by the label’s namesake in 1994, Isabel Marant mixes high-fashion with a carefree attitude unlike anything else, making it a brand that works just as well on Parisian streets as it does on the runway each season. Expect cult pieces that will become your new wardrobe staples.

Family-run Missoni is one of Italy’s most iconic exports. Founded in 1953 by Ottavio and Rosita Missoni, the brand became famous for its colourful crochet-knit designs – a tradition it continues with to this day. Now headed up by their daughter Angela, Missoni’s collections are laid-back, vibrant and modern, while still having that distinctive flair.

MM6 Maison Margiela womenswear has been gracing the pages of Coggles for a few seasons, but now we’re welcoming the men’s collection for the first time too. Characterised by deconstructed tailoring and conceptual shapes, MM6 Maison Margiela is all about experimental clothing. The brand is the sister line to Maison Margiela – the eponymous label of the Belgian designer Martin Margiela, who quickly garnered a reputation for his modern, avant-garde designs. Expect boundary-breaking shapes, unconventional shapes and unique garments.

Devon-born Neil Barrett has an impressive CV. Upon graduation from Central Saint Martins and the Royal College of Art in London, Barrett moved to Italy where he became menswear designer first at Gucci and then Prada. His eponymous line came in 1999, where minimal contemporary tailoring and a monochrome colour palette blend with innovative fabrics, graphic prints and touches of streetwear.

London-based Rejina Pyo was one of the most talked about labels at London Fashion Week SS18. The debut runway show from the Seoul-born designer was full of deconstructed tailoring, oversized feminine pieces and off-beat detailing – but in a totally wearable way, a signature of Rejina Pyo since she started her eponymous line in 2014. Inspired by art and architecture, Rejina Pyo’s clothes are full of interesting shapes, silhouettes and proportions, while retaining a quiet elegance.

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