Founded by former Creative Director of Three Floor; Han Chong’s Self-Portrait since its launch in 2013, has been at the forefront of women’s occasionwear. Known for its feminity and elegance the brand has perfected the modern cocktail dress for every woman. Here’s everything to know about the adorned London brand Self-Portrait…
@mrsselfportrait @gigihadid
Self-Portrait Beginnings
Malaysian-born Han Chong moved to London in 2003, to study womenswear design at Central Saint Martins. Falling in love with London’s vibrant energy for art and culture he adopted it as his home and after finishing his studies initially pursued a career in visual arts. He exhibited at 53rd Venice Biennale but decided he wanted people to be able to enjoy his art on a larger scale. The name Self-Portrait was born from this idea of self-reflection from the women wearing the clothing.
Self-Portrait ensures elegance but also functionality, with collections including traditionally inspired lace panelling to expressive fabric compositions combining sheer and metallic textures. Chongs artistic take on occasionwear empowers and celebrates women, which is why since its launch it has maintained its popularity.
@mrselfportrait
Initiatives
Away from the adored collections, Chong is very invested in supporting the next generation of creative talent. In 2018 he announced his five-year scholarship program which would give five students financial baking and mentorship. Furthermore, with the devasting impact on the creative industry in recent years, the brand launched an initiative to offer financial support to young talents through its AW20 campaign.
