Having cut his teeth at Yves Saint Laurent, Lacoste and Hermés, French designer Christophe Lemaire knows a thing or two about style. In 2014, he stepped down from the famed Hermés to concentrate fully on his eponymous line Lemaire; a collection of utilitarian classics with a focus on tailoring and use of the best fabrics.
Lemaire has what you might call an ‘anti-fashion’ approach to design. Trends are overlooked for timeless designs that can be worn season after season, and the key is in the detail. The simple t-shirt is almost poetic in its meticulously crafted shape, finish and soft cotton and the workwear-inspired trousers will become the most effortlessly stylish piece you’ll ever own. In a nutshell, Lemaire is modern French minimalism at its best.
Shop the Lemaire menswear collection at Coggles with free UK and EU delivery available.