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An Interview with Nick Ashley of Private White V.C.

A man wearing Private White V.C. clothing by an old wooden ship.

Private White V.C. is no ordinary brand. Designed and handcrafted from regionally sourced materials in Manchester, Private White V.C. takes inspiration from its namesake – a WWI hero – creating contemporary menswear with a subtle military influence. The brand’s designer and creative director is Nick Ashley, a man with an impressive bank of experience in the industry (having worked for the likes of Kenzo and Tod’s of Italy in the past), and whose mother happens to be one of Britain’s most famous fashion and interior designers – Laura Ashley. We sat down with Nick to find out more about Private White V.C., his design influences and how his mother shaped what he does today.

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Sarah Atkinson
Sarah Atkinson Writer and expert

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