The Ultimate Guide to AGOLDE
For all the denim lovers looking for the perfect blend of vintage inspiration and modern sensibilities, AGOLDE has emerged as a cult favourite. This Los Angeles-based brand has captured the hearts of denim enthusiasts worldwide.
From their signature high-rise fits to their innovative sustainable practices, AGOLDE has redefined what it means to craft premium denim. In this guide, we'll delve into the brand's history, explore their must-have styles, and uncover the secrets behind their unparalleled quality and attention to detail.
The SS24 COLLECTION
AGOLDE JEANS STYLES
AGOLDE Dame Jeans
RRP: £340.00Current price: £238.00
30% Off
These show-stopping jeans in colour ‘Showdown’ feature a light indigo hue expertly faded and whiskered to perfection, creating a timeless yet on-trend aesthetic. The high-rise waist accentuates curves and provides a flattering, waist-defining silhouette, while the relaxed fit offers a cool, effortless vibe – though sizing down can achieve a higher, closer fit that hugs the body. The wide-leg silhouette and untacked cuff hems allow for customisable length, whether you prefer a full-length fold-up style or a cropped, ankle-grazing look. Crafted from heavyweight, zero-stitch cotton made from regenerative materials, these jeans grow softer and more comfortable with each wear, ensuring a broken-in feel that only gets better over time.
AGOLDE '90s Cropped Jeans
RRP: £270.00Current price: £189.00
30% Off
The 90s cropped jeans are a bestselling, iconic style that perfectly captures the essence of retro denim with a modern twist. This mid-rise style is designed to sit relaxed at the waist, offering an easy fit through the hips and a classic loose straight leg that exudes effortless cool. Crafted from AGOLDE's signature organic cotton, which only gets softer with each wear, these jeans feature a cropped inseam that suits petite silhouettes and shorter frames well. The non-stretch organic cotton boasts a subtle drape for ease of movement, while the distressed hem in the Tar washed black hue adds a touch of edgy charm. For those seeking a higher, closer fit, sizing down is recommended. With a more relaxed, loose fit than the traditional 90s pinch style, these jeans strike the perfect balance between vintage vibes and contemporary comfort.
AGOLDE Harper Jeans
RRP: £290.00Current price: £203.00
30% Off
A newer style in AGOLDE’s collection, the Harper jeans are a fresh and flattering addition to their denim lineup. This new true-to-size style boasts a relaxed mid-rise silhouette that strikes the perfect balance between comfort and style. The square top block is designed to flatter your figure, while the straight yet subtle wide-leg silhouette creates a modern, elongated look. Crafted from their signature recycled cotton blend, these jeans are not only eco-friendly but also grow more comfortable with each wear, ensuring a broken-in feel that only gets better over time. The Tempo colour is a standout, featuring a saturated yet bright deep indigo hue with subtle fading and finished hems for a polished look. With a hint of stretch added to the recycled cotton blend, these jeans offer all-day comfort and wearability, making them a versatile choice for any occasion.
AGOLDE Stovepipe Jeans
RRP: £280.00Current price: £196.00
30% Off
These true-to-size jeans are a tailored fit designed to flatter your figure. They boast a waist-accentuating high rise that hugs your hips, creating a streamlined silhouette that elongates your frame. The slim straight leg is a true classic, crafted from AGOLDE's signature low-stretch denim, these jeans hold their shape throughout the day, ensuring all-day wearability and comfort. The organic, comfort stretch fabric with uncompromising recovery ensures a perfect fit that moulds to your body without losing its shape. The Metal colour is a standout, stretch version of the iconic 90s pinch style, offering a modern twist on a retro favourite.
AGOLDE '90s Pinch Waist
RRP: £280.00Current price: £196.00
30% Off
The 90s Pinch Waist jeans are a masterful fusion of two best-selling styles, combining vintage appeal with modern sensibilities. These jeans feature a flattering super high-rise waist that accentuates your curves, paired with a close-fitting top block through the hips for a sleek and streamlined silhouette. The classic straight/slim leg and full-length inseam create a timeless, elongated look that flatters any frame. Crafted from organic cotton, these jeans are designed to get softer with each wear while retaining their vintage charm. True to size, they offer a comfortable fit with no stretch, but for those who prefer a little more ease, sizing up is recommended. The Range colour features a dark indigo hue with soft fading and a distressed hem for an authentic, lived-in look. Constructed from organic, non-stretch denim with a subtle drape, these jeans offer a rigid, washed-out flow that enhances the shape and movement of the denim.
AGOLDE Criss Cross Jeans
RRP: £300.00Current price: £210.00
30% Off
A brand favourite year-round, these jeans feature a unique criss-cross detailing at the waist, adding a touch of modern flair to a classic silhouette. The relaxed, straight-leg fit offers a comfortable and effortless look, while the style was designed to refresh your denim wardrobe with a fresh and on-trend twist. Crafted from AGOLDE's signature weightless cotton, these jeans get softer after each wear while retaining their vintage appeal, ensuring a broken-in feel that only gets better over time. The oversized fit is perfect for those who prefer a more relaxed silhouette, but for a higher, closer fit, sizing down is recommended. The Control colour features a bright yet saturated medium indigo hue with finished hems for a polished look. With zero-stretch cotton and an easy drape, these jeans offer unparalleled comfort and movement, making them a versatile choice for any occasion.
OTHER AGOLDE STYLES
AGOLDE Leif Skirt
RRP: £310.00Current price: £217.00
30% Off
This skirt is a timeless and forever-flattering style that will elevate your denim wardrobe. Made from the brand’s new weightless denim, using zero-stretch organic cotton that will grow softer after each wear, the Leif skirt exudes a vintage-inspired charm. The Swing colour showcases a rich and saturated hue that complements any look. The intentional front slit adds a touch of modern allure, while the flattering mid-waist style hits right above the ankle for a versatile and elongating silhouette. Designed to be worn low-slung on the hips for a relaxed and effortless look, this skirt can also be worn higher on the waist for a more fitted and tailored appearance – simply size down for a closer fit.
AGOLDE Martika Denim Jacket
RRP: £350.00Current price: £245.00
30% Off
Elevate your denim game with the Martika jacket, a versatile piece that strikes the perfect balance between modern and vintage. Crafted in their new weightless denim, a non-stretch organic and recycled cotton blend, this jacket will get softer with each wear while retaining its authentic vintage appeal. The Fray colour features a light indigo hue with distressing and fading for a lived-in look. And the not-too-oversized silhouette offers a flattering and comfortable fit, making it easy to layer over any outfit.
AGOLDE Stella Shorts
RRP: £200.00Current price: £140.00
30% Off
Embrace the perfect balance of style and comfort with Stella shorts. These shorts feature a cinched high waist that flatters your figure, while the relaxed silhouette offers ample room through the thighs for all-day wearability. The angled hem is a standout feature, creating an ultra-flattering fit that elongates your legs. The Bat colour is a sleek and versatile choice, showcasing a clean, washed black hue with a finished hem for a polished look. Crafted from non-stretch organic denim, these shorts will get softer with each wash, ensuring a broken-in feel that only gets better over time. With a generous fit, it's recommended to size down for a more tailored silhouette.
AGOLDE FAQs
How to pronounce AGOLDE?
AGOLDE is pronounced as "ah-gold-ee". The correct pronunciation emphasizes the "ah" sound for the first syllable, followed by "gold" pronounced normally and then “ee” at the end.
Who owns AGOLDE?
AGOLDE's ownership has an intriguing history rooted in the denim industry's most influential names. Originally founded in 1993 by Ron Herman and Adriano Goldschmied (the "godfather of denim") under the name A. Gold E., the brand was relaunched in 2014 by denim guru Jerome Dahan, who co-founded iconic labels like 7 For All Mankind and Citizens of Humanity. Under Dahan's leadership from 2014-2017, AGOLDE gained attention through high-profile collaborations and partnerships with celebrities. In 2017, the parent company of Citizens of Humanity took over ownership of the brand and continued to build upon AGOLDE’s legacy of premium denim craftsmanship and vintage-inspired designs.
Where is AGOLDE made?
AGOLDE takes great pride in its manufacturing process, with a strong emphasis on quality and sustainability. The brand's denim collection is primarily produced in two key locations: its own state-of-the-art, vertically integrated factory in downtown Los Angeles, and facilities owned by the parent company Citizens of Humanity in Turkey.
The California facility is one of the country's only vertically integrated denim production facilities, utilising advanced technologies like ozone washing and laser finishing to create AGOLDE's signature vintage-inspired looks. While raw materials like fabrics and cotton are sourced globally, a significant portion of the washing, dyeing, and finishing processes for AGOLDE denim is centralised in Los Angeles, ensuring meticulous attention to detail and adherence to the brand's high standards.
What’s special about AGOLDE jeans?
AGOLDE jeans have carved out a special niche in the denim world by masterfully blending vintage inspiration with contemporary cool. The brand's designs are rooted in premium denim quality, using organic cotton and advanced production methods to achieve an authentic, lived-in look and feel reminiscent of classic styles from the past.
What sets AGOLDE apart, however, is their ability to reinterpret vintage aesthetics into trend-forward, ultra-flattering silhouettes like high-rise, wide-leg, and pinched waists that have become cult favourites among fashion insiders. Styles like the '90s jeans, Riley, and Parker are celebrated for their body-contouring yet relaxed fits that flatter a range of body types.
Beyond their covetable designs, the brand prioritises sustainability by incorporating organic cotton, recycled materials, and eco-friendly dyeing and washing processes into their production, with their factory in Los Angeles minimising their environmental impact.
Do AGOLDE do more than just jeans?
While AGOLDE has built its reputation on premium denim jeans that blend vintage inspiration with contemporary cool, the brand has expanded its offerings to create a comprehensive lifestyle collection. Beyond their core denim jeans, AGOLDE's product line now encompasses a range of wardrobe essentials, from denim shorts like the popular Parker style to dresses like the Trina dress and versatile tops such as the Savannah tee and Poppy tank.
The brand's expertise in denim extends to other categories, including denim skirts like the Leif skirt in their signature "weightless denim" fabric, as well as denim and non-denim shirts and jackets, such as the Nola shirt and the Martika denim jacket.
How does AGOLDE fit?
When it comes to fit, AGOLDE offers a range of silhouettes to suit different style preferences. For a straight leg fit, the Stovepipe and 90's Pinch Waist styles run true to size with a slim, tailored look. If you prefer a wide leg silhouette, the Dame and Balloon Jeans provide a relaxed, oversized fit through the leg opening. Relaxed fit like the 90s Crop and Criss Cross are designed to be roomier, with recommendations to size down for a closer fit.
On the slimmer side, the Riley is one of AGOLDE's closest-fitting straight-leg styles, running true to size. For cropped lengths, both the Riley and Jamie offer ankle-grazing crops, with the Jamie suggesting sizing up if you're between sizes. Across their range, AGOLDE often uses 100% rigid cotton denim, so for slimmer fits, staying true to size or sizing up if between sizes is recommended for optimal comfort and movement.
Do AGOLDE jeans stretch?
While AGOLDE is renowned for their premium rigid denim crafted from 100% cotton that moulds to your body over time, the brand also offers a selection of styles that incorporate stretch for enhanced comfort and flexibility right from the start. The High Rise Stovepipe and Harper jeans are available in both rigid and stretch versions, with the stretch options blending elastane or lycra into the denim to provide more give and ease of movement.
Similarly, the Riley jeans, one of AGOLDE's slimmer-fitting straight-leg silhouettes, features a touch of stretch material for added mobility without compromising its tailored aesthetic. By offering both rigid and stretch alternatives across their range, AGOLDE caters to diverse preferences, allowing you to choose the level of stretch that best suits your desired fit and lifestyle needs.
Do AGOLDE jeans shrink in the wash?
When it comes to washing, AGOLDE's pieces require specific care, especially for their signature styles crafted from 100% rigid cotton with no stretch. These non-stretch styles, if machine-washed and dried with heat, will be prone to some shrinkage, as the cotton fibers tighten and constrict. To prevent this and maintain the desired fit, it's recommended to wash AGOLDE's rigid cotton denim in cold water and air dry instead of machine drying.
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