A Danish brand, founded in 2012, Rains draws inspiration from the Scandinavian climate and lifestyle, where rain is a common occurrence. Known for its waterproof outerwear and bags, Rains combines contemporary design with functional benefits.
This brand began with the aim of reintroducing rainwear to consumers as a trend-led fashion item, broadening the misconception of rainwear as a functional item, instead positioning it as a contemporary style-conscious fashion piece.
This season's collection includes a wide variety of unisex rainwear, such as raincoats and jackets, waterproof trousers and accessories. Each design includes minimalistic aesthetics, as most of the focus is on practicality.
Rains' collection strives to provide stylish and durable rainwear that meets the needs of its customers, ensuring they can face any weather with confidence.