With 350 million tons of virgin plastic produced every year, new research has revealed that plastics have now made their way into every part of earth’s ecosystems. From improperly discarded plastic waste to microplastics which migrate through rainwater, the material is polluting some of the most remote places on earth – from the deepest oceans to the highest mountains.
And with all plastic waste eventually making its way to the oceans, the actions people take in the mountains have an impact on the ocean, and vice versa – forming a cycle of plastic that reaches all corners of the planet.
Taking action against the spread of plastics in the environment and offering high-performance choices to those who are trying to reduce plastic consumption in their daily lives – something that collectively will have a major impact – adidas and Parley introduce a new collection of weather-resistant Outdoor clothing.
Made with Parley Ocean Plastic – upcycled marine plastic waste that is
intercepted from remote islands, beaches and coastal communities, each
piece in the collection is crafted with specific Outdoor performance
function whilst protecting the planet from plastic waste, equipping hikers
with the latest technology to go further, explore more, and have a bigger
impact. Key pieces from the collection include the FreeHiker Parley
developed for long distance hiking on trails with gradual elevation whilst
wearing a backpack and the MyShelter Parley that is lightweight,
breathable and fully waterproof ideal for a fast-paces environment where
the weather moves as fast at the wearer.