Paige Denim

PAIGE PREMIUM DENIM

Paige Premium Denim was founded in LA, the designer denim capital of the world, in 2004 by Paige Adams-Geller on the principle that you don’t need to be a size zero to look great and feel great in a pair of designer jeans.

Famous for her curvy, not too thin figure, Paige was the ‘fit model’ for almost every A-list premium denim jeans label, the denim industries secret weapon for almost a decade. With brains to match her beauty, Paige actively involved herself in the technical as well the creative side of the premium denim industry, gaining knowledge and experience that she would channel into her own label. Crammed full of design features for a perfect fit, ‘The Bottom Bra’ lifts the bum, pockets are sized and positioned according to the style and size of the jean and side seams are adjusted to lengthen the leg and make hips look slimmer. Each style has a waistband lining to prevent jeans from digging in and there’s even a credit card holder for when you don’t want to carry a bag.

While emphasis is firmly on fit, it’s not at the expense of fabric and wash. Classic washes are favoured over seasonal trends and denim is of the highest quality to ensure longevity, making Paige Premium Denim perhaps the best investment jeans on the market.