Anton Sandqvist founded the brand of the same name in 2004 just outside of Stockholm, Sweden. After growing tired of his job as a civil engineer, Anton embarked on an adventure which began with the purchase of an industrial sewing machine.

Inspired by the messenger bag designs of Swiss brand Freitag but with the benefit of being able to carry a laptop comfortably, Anton developed the first Sandqvist bag for himself; a hybrid of ergonomic practicality and stylish design. Almost immediately people began to ask him where he has purchased his backpack from, Anton saw an opportunity to create a brand and has not looked back since.

Sandqvist found its feet with the help of Anton’s younger brother Daniel and Sebastian Westin who had built People, one of Sweden’s biggest free magazines at the time, who had a hoard of PR and media contacts to reach out to.

By 2010 it was time for Anton to leave his day job and take on Sandqvist full time, followed swiftly by Daniel and then Sebastian. Within a year Sandqvist had two stores, an international following and a full team with Anton at the helm.

Sandqvist bags are still made to the same high quality with premium leather and skilled craftsmanship behind each one. Discover the Sandqvist collection at Coggles.

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