The Universal Works SS17 presentation took on a whole new medium this season. On entering Paddington’s Hellenic Centre, we were greeted by black cardboard cutouts of men and palm trees jutting out of the floorboards, while a projected screen played a specially-curated film featuring animations and a model displaying the collection’s looks.
For SS17, founder and designer David Keyte was inspired by revolution and beatnik poetry of 1960s America, creating the brand’s very own protest and televising that revolution.
The clothing itself is what Universal Works does best: vintage-inspired workwear and utilitarian everyday pieces. Trousers came wide legged and cuffed, worn with plimsolls, short sleeved shirts and soft caps. The colour palette was neutral – all shades of tan, navy and khaki – while palm prints and revolutionary symbols featured on t-shirts. Power to the people indeed.
Words and images by Angharad Jones